CHALLENGE THE EXPECTED
CHALLENGE THE EXPECTED
We exist to redefine what you expect out of your household appliances, which is why we want to challenge the boundaries of everyday life.
Since our start in Berlin in 1883, we've never settled for good enough, and we don't think our consumers should have to either. That's why we never compromise with innovations for their homes. So they can live on their own terms, while also living up to the terms of the environment. And care less, to care more about the big picture.
130 YEARS OF INNOVATION
AEG is relentless in its pursuit of
always being an idea ahead and celebrate over 130 years of bringing innovation
into the home. Merging intelligent technology with responsive design by
following the vision and design philosophy of AEG’s Peter Behrens – perfection
in form and function. We will continue innovating and are committed to carrying
our legacy into the future
OUR HISTORY
AEG was founded as the Deutsche Edison-Gesellschaft für angewandte Elektricität in 1883 by Emil Rathenau. A merger with subsidiary Telefunken AG and subsequent acquisitions by Daimler AG and finally Electrolux shaped AEG into the forward-thinking company it is now. Innovation is at the heart of everything we do at AEG. It is the driving force behind our best-known inventions for the home, from creating the first electric refrigerator to the first heat pump technology for tumble dryers. It is the inspiration behind our sustainable materials. It’s our history and our future.
LOOKING FORWARD
Tomorrow begins today. The way we eat
will change. The way we dress will change. The way we live will change. We know
how technology can enhance the world around us. That's why we make sure our
appliances not only exceed our consumers needs today, but also embrace
tomorrow's technology to fit their future requirements.
AEG’s parent company Electrolux the largest white goods supplier to new homes with its three strong, household name brands AEG, Electrolux and Zanussi.
CONTACT
Our Contracts Partner Portal has been exclusively designed to support your business. We provide 24/7 online access to product information, brochures, latest news and updates.
Contact
https://www.electroluxcontracts.co.uk/
Contracts Channel, Electrolux PLC
Addington Way
Luton, Bedfordshire
LU4 9QQ
03445 611 611
AEG: A TASTE OF THE FUTURE
At AEG we create innovations that stand out today and help build a better tomorrow. When it comes to sustainability, we believe actions speak louder than words. We have the opportunity to help people make choices that allow them to live life in mo...
AEG: SUSTAINABILITY WITHOUT COMPROMISE
Choosing an outstanding washing machine doesn’t mean compromising the planet. Our award-winning 9000 series washing machines not only wash beautifully at low temperatures, but can also save you up to 40 litres of water when you choose the steam re...
AEG launches ‘Challenge the Expected’ to reenergize brand
AEG has launched ‘Challenge the Expected’, a new brand platform that focuses the attention on its premium, multi-category home innovation with a stylish edge.
The future’s bright with Zanussi
Home appliance brand Zanussi has introduced its new Bright Range to the UK market - a collection of “clever” kitchen appliances, it says.
AEG LAUNCHES THE SENSEPRO HOB WITH THE WORLD'S FIRST EVER WIRELESS AND BATTERYLESS PROBE
AEG are set to bring you the future of cooking with their most advanced induction hob yet, the SensePro Hob. Combining the innovations set forth in the AEG SenseFry and AEG SenseBoil hobs, this new induction hob is set to revolutionise the way we ...
A move toward built-in ovens from AEG
Over the last two years, the market has seen an increase in both the value and volume in the built-in ovens market. There has been a slow-moving trend towards single or compact ovens, as consumers choose to move away from double ovens and investin...
Electrolux introduces steam baking to freestanding cookers
Electrolux has launched its new range of Freestanding Cookers across the AEG and Zanussi brands. The company explains that these ranges will utilise PlusSteam (in Zanussi models) and SteamBake (in AEG models) baking technology. PlusSteam and Ste...
AEG MaxiSense™ Induction Hob
The MaxiSense® induction hob has self-sizing cooking zones. That means each zone detects the sizes and shapes of the pans you’re using, however large or small, and sends immediate heat to fit their bases exactly. So you have complete control, and ...
AEG brings ComfortLift
AEG claims that its new ComfortLift is the "first of its kind", featuring a mechanism that gently lifts the lower rack to a more convenient working height for flexible, ergonomic loading and unloading. ComfortLift features a large three-drawer ca...
AEG brings flexibility with CustomFlex
AEG claims that its CustomFlex is the most adaptive storage system on the market, featuring easy-to-use customisable doors and a cooling system that preserves taste and texture “to a new level”. The company explains that CustomFlex contains a Twin...
