CHALLENGE THE EXPECTED
CHALLENGE THE EXPECTED
We exist to redefine what you expect out of your household appliances, which is why we want to challenge the boundaries of everyday life.
Since our start in Berlin in 1883, we've never settled for good enough, and we don't think our consumers should have to either. That's why we never compromise with innovations for their homes. So they can live on their own terms, while also living up to the terms of the environment. And care less, to care more about the big picture.
130 YEARS OF INNOVATION
AEG is relentless in its pursuit of always being an idea ahead and celebrate over 130 years of bringing innovation into the home. Merging intelligent technology with responsive design by following the vision and design philosophy of AEG’s Peter Behrens – perfection in form and function. We will continue innovating and are committed to carrying our legacy into the future
OUR HISTORY
AEG was founded as the Deutsche Edison-Gesellschaft für angewandte Elektricität in 1883 by Emil Rathenau. A merger with subsidiary Telefunken AG and subsequent acquisitions by Daimler AG and finally Electrolux shaped AEG into the forward-thinking company it is now. Innovation is at the heart of everything we do at AEG. It is the driving force behind our best-known inventions for the home, from creating the first electric refrigerator to the first heat pump technology for tumble dryers. It is the inspiration behind our sustainable materials. It’s our history and our future.
LOOKING FORWARD
Tomorrow begins today. The way we eat will change. The way we dress will change. The way we live will change. We know how technology can enhance the world around us. That's why we make sure our appliances not only exceed our consumers needs today, but also embrace tomorrow's technology to fit their future requirements.
AEG’s parent company Electrolux the largest white goods supplier to new homes with its three strong, household name brands AEG, Electrolux and Zanussi.
CONTACT
Our Contracts Partner Portal has been exclusively designed to support your business. We provide 24/7 online access to product information, brochures, latest news and updates.
Contact
https://www.electroluxcontracts.co.uk/
Contracts Channel, Electrolux PLC
Addington Way
Luton, Bedfordshire
LU4 9QQ
03445 611 611
AEG Extractor Hob: Design kitchen layouts exactly as your customer wants
Design kitchen layouts exactly as your customer wants. Never be restricted by a conventional hood again with an AEG Extractor Hob, bringing our induction hob and powerful integrated extractor together for full freedom and limitless options in the ki…
AEG: Matt Black finish brings seamless sophistication
As black finishes continue to grow in popularity, matt designs have also emerged as the style of choice for the UK consumer. In answer to this growing trend AEG has designed the Matt Black range with modern day living at the heart of the process.
AEG: WHY SETTLE FOR JUST FRESH
AEG fridge freezers with TwinTech® technology use a double cooling system to make sure humidity and temperature levels are always ideal for both the fridge and freezer separately. This ensures optimised food preservation, allowing groceries to stay…
AEG: A TASTE OF THE FUTURE
At AEG we create innovations that stand out today and help build a better tomorrow. When it comes to sustainability, we believe actions speak louder than words. We have the opportunity to help people make choices that allow them to live life in more…
AEG: SUSTAINABILITY WITHOUT COMPROMISE
Choosing an outstanding washing machine doesn’t mean compromising the planet. Our award-winning 9000 series washing machines not only wash beautifully at low temperatures, but can also save you up to 40 litres of water when you choose the steam re…
AEG launches ‘Challenge the Expected’ to reenergize brand
AEG has launched ‘Challenge the Expected’, a new brand platform that focuses the attention on its premium, multi-category home innovation with a stylish edge.
The future’s bright with Zanussi
Home appliance brand Zanussi has introduced its new Bright Range to the UK market - a collection of “clever†kitchen appliances, it says.
AEG LAUNCHES THE SENSEPRO HOB WITH THE WORLD'S FIRST EVER WIRELESS AND BATTERYLESS PROBE
AEG are set to bring you the future of cooking with their most advanced induction hob yet, the SensePro Hob. Combining the innovations set forth in the AEG SenseFry and AEG SenseBoil hobs, this new induction hob is set to revolutionise the way we pr…
A move toward built-in ovens from AEG
Over the last two years, the market has seen an increase in both the value and volume in the built-in ovens market. There has been a slow-moving trend towards single or compact ovens, as consumers choose to move away from double ovens and investing …
Electrolux introduces steam baking to freestanding cookers
Electrolux has launched its new range of Freestanding Cookers across the AEG and Zanussi brands. The company explains that these ranges will utilise PlusSteam (in Zanussi models) and SteamBake (in AEG models) baking technology. PlusSteam and Steam…