In response to the increasing demand for faster and more effective installation of insulation, Rockwool, manufacturer of non-combustible stone wool insulation solutions, has launched a new approach to insulating the loft area of houses. <br> <br> Rockprime is a new mechanically installed blown loft insulation which offers a quality, super fast installation and total flexibility for the complex nature of the loft area within old and new houses. <br> <br> Rockprime can be installed to any specific thickness to suit required U-values, even if a thickness of as much as 465 mm is required. The loose lay nature of the product means that a good coverage between and over obstacles such as joists and pipework is easily achieved, even into difficult to reach eaves, thus minimising thermal bridges.<br> <br> Rockprime can be installed in almost half of the time of traditional roll product with a similar set up time. <br> <br> www.rockwool.co.uk or enter E0151 on the reader enquiry card